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Crawley bakers rise against dementia

Electricity workers turned up the heat on dementia by raising £170 from a bake sale.

From Press releases - 16 June 2017 12:00 AM

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Staff at UK Power Networks, in Hazelwick Avenue, united against dementia with Alzheimer's Society by backing the charity's national Cupcake Day fundraiser yesterday (June 15).

Staff rose to the challenge by either baking delicious treats, bringing in ‘cheats’ shop-bought cakes or turning up at the bake sale to buy and eat cakes for a charity which is helping create a better world for people affected by dementia today and finding a cure for tomorrow.

Ginette Leeder, who works in asset management for the company which keeps the lights on in Sussex, said: “I baked chocolate muffins to support my friend whose husband has developed dementia. He has lost a lot of confidence and is not the person he was. It is very hard for them at a time in their lives when they should be slowing down and enjoying life.

“Days like this are a fun way to show our support for the people in our lives affected by dementia and fund research that could eventually beat this cruel disease. I adapted a chocolate cake recipe which my mum was originally given 60 years ago and I hope the cakes raised lots of money.”

People up and down the country took part in Alzheimer’s Society’s ‘cupcake day’. Last year, ‘cupcakers’ raised £330,000 to fight dementia, enough to fund 11 PhD researchers for a year, giving them the opportunity to undertake vital, potentially lifesaving work.

Chris Wyatt, Alzheimer’s Society Regional Operations Manager for the South East, said: “Dementia is set to be the 21st century’s biggest killer, with someone developing it every three minutes, and there’s currently no cure. Those who participated in this year’s Cupcake Day, including UK Power Networks, will help us provide information and support, improve care, fund research, and create lasting change for people affected by dementia.”

Last month UK Power Networks announced it was rolling out a dementia awareness programme to thousands of staff to become a dementia-friendly business. It is coaching staff to understand the needs of customers living with dementia. The new Dementia Friends initiative from the Alzheimer’s Society, helps companies provide a better services to people living with dementia and their families and carers.